I believe in supporting companies who uphold my values and make a positive contribution to society. I make a conscious effort to purchase (or NOT purchase) products based on the quality of their marketing campaigns. I currently believe that Dove is a company that should be rewarded. Go to Dove's "campaign for real beauty" to see how they are working to build self-esteem and widen the perception of what is beautiful. (Be sure to watch the 'evolution' film on the website.)
About Me
- Jessi
- Mom of five lovely daughters, wife of one dashing man. Born in Utah, grew up in Oregon, live in Georgia.
Friday, December 08, 2006
Why I buy Dove...
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5 comments:
Hey, this makes me feel good--I use Dove face wash and I didn't even know they supported these things! I will try to use them more often from now on.
That is really neat. It seems like I've seen that commercial on TV. I wish there were more of these billboards around, and not so many of the ones there are (I won't mention their content). I will buy dove the next time I need shampoo... besides, I love their products!
I agree. I love the ad campaign of Dove! It shows what real beauty is and I totally support it!
I agree with you Jess. Your comment reminded me of the 13th article of faith, "if there is anything virtuous, lovely, or of good report or praiseworthy, we seek after these things." Don't want to bust your bubble but the Dove company also makes Axe and makes their advertising of all the chicks jumping the dudes that wear Axe.
So don't buy Axe!
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